Privacy Policy

This English version is provided for convenience. The German version is legally binding.

Controller

Name/company: Adisfaction-Annex AG

Street, no.: Konradstr. 14

Postcode, town, country: 8005 Zurich

Commercial register no.: CH-440.4.014.018-2

Phone number: +41 44 446 30 30

Data protection officer:

Email address: datenschutz@adisfaction-annex.ch

Last updated: 4 September 2023

You can object to data collection at any time by blocking or deleting cookies in your browser settings. For Google Analytics, a browser add-on for deactivation is also available at tools.google.com/dlpage/gaoptout.

Information about the settings

    1. This privacy policy explains the nature, scope and purpose of the processing of personal data within our online offering and the related websites, functions and content (hereinafter jointly referred to as the “online offering” or “website”). This privacy policy applies regardless of the domains, systems, platforms and devices (e.g. desktop or mobile) on which the online offering is run.
    2. For the terms used, such as “personal data” or its “processing”, we refer to the definitions in Art. 4 of the EU General Data Protection Regulation (GDPR).
    3. The personal data of users processed in connection with our offering includes master data (e.g. names and addresses of clients), usage data (e.g. the pages of our online offering visited, interest in our products) and content data (e.g. entries in the contact form).
    4. The term “users” covers all categories of data subjects. They include our business partners, clients, prospective clients and other visitors to our online offering. Terms such as “users” are to be understood as gender-neutral.
    5. We only process users’ personal data in compliance with the applicable data protection provisions. This means that users’ data is only processed where there is a legal basis for doing so. This is the case in particular where the data processing is necessary for, or required by law in connection with, the provision of our contractual services (e.g. processing orders) and online services, where users have given their consent, and on the basis of our legitimate interests (i.e. our interest in the analysis, optimisation, economic operation and security of our online offering within the meaning of Art. 6(1)(f) GDPR, in particular for reach measurement, creating profiles for advertising and marketing purposes, collecting access data and using the services of third-party providers).
    6. Please note that the legal basis for consent is Art. 6(1)(a) and Art. 7 GDPR, the legal basis for processing in order to provide our services and carry out contractual measures is Art. 6(1)(b) GDPR, the legal basis for processing in order to fulfil our legal obligations is Art. 6(1)(c) GDPR, and the legal basis for processing in order to protect our legitimate interests is Art. 6(1)(f) GDPR.

  2. Security measures

    1. We take organisational, contractual and technical security measures in line with the state of the art to ensure that the provisions of data protection law are complied with, and thereby to protect the data we process against accidental or intentional manipulation, loss, destruction or access by unauthorised persons.
    2. Our security measures include, in particular, the encrypted transfer of data between your browser and our server.
    3. In addition, we protect the data provided to us by means of:
      • Password protection and a strict password policy.
      • The use of up-to-date security software.
      • Regular replacement and updating of hardware and software
      • Cooperation with an IT security service provider.
      • Training and awareness-raising for our staff.

  3. Disclosure of data to third parties and third-party providers

    1. Data is only disclosed to third parties within the scope of the statutory requirements. We only pass users’ data on to third parties where this is necessary, for example, for contractual purposes on the basis of Art. 6(1)(b) GDPR, or on the basis of legitimate interests pursuant to Art. 6(1)(f) GDPR in the economic and effective operation of our business.
    2. Where we use subcontractors to provide our services, we take appropriate legal precautions and corresponding technical and organisational measures to ensure the protection of personal data in accordance with the relevant statutory provisions.

  4. Provision of contractual services

    1. We process master data (e.g. names, addresses and contact details of users) and contract data (e.g. services used, names of contact persons, payment information) in order to fulfil our contractual obligations and services pursuant to Art. 6(1)(b) GDPR in connection with contact enquiries.
    2. When users register, log in again or use our online services, we store the IP address and the time of the respective user action. This data is stored on the basis of our legitimate interests and those of users in protection against misuse and other unauthorised use. As a rule, this data is not passed on to third parties unless this is necessary to pursue our claims or there is a legal obligation to do so pursuant to Art. 6(1)(c) GDPR.

  5. Contacting us

    1. When users contact us (by contact form or email), the information they provide is processed in order to handle and deal with the contact enquiry pursuant to Art. 6(1)(b) GDPR.

  6. Comments and posts

    1. When users leave comments or other posts, their IP addresses are stored for 7 days on the basis of our legitimate interests within the meaning of Art. 6(1)(f) GDPR.
    2. We do this for our own protection in case someone leaves unlawful content in comments or posts (insults, prohibited political propaganda, etc.). In such a case, we ourselves may be held liable for the comment or post and therefore have an interest in knowing the identity of the author.

  7. Collection of access data and log files

    1. On the basis of our legitimate interests within the meaning of Art. 6(1)(f) GDPR, we collect data on every access to the server on which this service is hosted (server log files). The access data includes the name of the web page or file accessed, the date and time of access, the amount of data transferred, notification of successful access, the browser type and version, the user’s operating system, the referrer URL (the previously visited page), the IP address and the requesting provider.
    2. For security reasons (e.g. to investigate misuse or fraud), log file information is stored for a maximum of seven days and then deleted. Data that must be retained for longer for evidential purposes is exempt from deletion until the incident in question has been finally resolved.

  8. Cookies & reach measurement

    1. Cookies are pieces of information that are transferred from our web server or third-party web servers to users’ web browsers and stored there for later retrieval. Cookies can be small files or other types of information storage.
    2. We use “session cookies”, which are only stored for the duration of the current visit to our website. A session cookie stores a randomly generated unique identification number, known as a session ID. A cookie also contains information about its origin and its storage period. These cookies cannot store any other data. Session cookies are deleted when you have finished using our online offering, for example by logging out or closing your browser.
    3. Users are informed about the use of cookies for pseudonymous reach measurement in this privacy policy.
    4. If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in their browser’s system settings. Stored cookies can be deleted in the browser’s system settings. Excluding cookies may restrict the functionality of this online offering.
    5. You can object to the use of cookies for reach measurement and advertising purposes via the opt-out page of the Network Advertising Initiative (https://thenai.org/how-to-opt-out/) and also via the US website (http://www.aboutads.info/choices) or the European website (https://www.youronlinechoices.com/uk/your-ad-choices). You can object to data collection at any time by blocking or deleting cookies in your browser settings. For Google Analytics, a browser add-on for deactivation is also available at tools.google.com/dlpage/gaoptout.

  9. Google Analytics

    1. On the basis of our legitimate interests (i.e. our interest in the analysis, optimisation and economic operation of our online offering within the meaning of Art. 6(1)(f) GDPR), we use Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google uses cookies. The information generated by the cookie about users’ use of the online offering is usually transferred to a Google server in the USA and stored there.
    2. To ensure an adequate level of data protection, including for transfers to third countries, Google has signed the European Commission’s standard contractual clauses.
    3. Google will use this information on our behalf to evaluate users’ use of our online offering, to compile reports on activity within this online offering and to provide us with further services relating to the use of this online offering and of the internet. Pseudonymous user profiles may be created from the processed data.
    4. This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses “cookies”, text files that are stored on your computer and enable your use of the website to be analysed. The information generated by the cookie about your use of the website is usually transferred to a Google server in the USA and stored there. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data. We have also extended Google Analytics on this website with the code “anonymizeIP”. This guarantees that your IP address is masked, so that all data is collected anonymously. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there.
    5. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with further services relating to website and internet use. You can prevent cookies from being stored by adjusting the settings of your browser software accordingly; please note, however, that in this case you may not be able to use all the functions of this website to their full extent.
    6. You can also prevent the data generated by the cookie and relating to your use of the website (including your IP address) from being collected by Google, and prevent Google from processing this data, by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de. As an alternative to the browser add-on, in particular for browsers on mobile devices, you can also prevent collection by Google Analytics. An opt-out cookie is set which prevents your data from being collected in future when you visit this website. The opt-out cookie only applies in this browser and only to our website, and is stored on your device. If you delete the cookies in this browser, you must set the opt-out cookie again.
    7. We also use Google Analytics to evaluate data from DoubleClick cookies and AdWords for statistical purposes. If you do not want this, you can object via the Ads Settings manager at https://adssettings.google.com/
    8. We only use Google Analytics with IP anonymisation activated. This means that Google shortens users’ IP addresses within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there.
    9. The IP address transmitted by the user’s browser is not merged with other Google data. Users can prevent cookies from being stored by adjusting the settings of their browser software accordingly; users can also prevent the data generated by the cookie and relating to their use of the online offering from being collected by Google, and prevent Google from processing this data, by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
    10. Further information on Google’s use of data and on settings and objection options can be found on Google’s websites: https://www.google.com/intl/de/policies/privacy/partners/ (“How Google uses information from sites or apps that use our services”), https://www.google.com/policies/technologies/ads/ (“Use of data for advertising purposes”), https://adssettings.google.com/ (“Manage the information Google uses to show you ads”).

  10. Google remarketing and marketing services

    1. On the basis of our legitimate interests (i.e. our interest in the analysis, optimisation and economic operation of our online offering within the meaning of Art. 6(1)(f) GDPR), we use the marketing and remarketing services (“Google Marketing Services” for short) of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).
    2. To ensure an adequate level of data protection, including for transfers to third countries, Google has signed the European Commission’s standard contractual clauses.
    3. Google Marketing Services allow us to display adverts for and on our website in a more targeted way, so that users are only shown ads that potentially match their interests. If, for example, a user is shown ads for products they showed an interest in on other websites, this is known as “remarketing”. For these purposes, when our website or other websites on which Google Marketing Services are active are accessed, Google directly executes a Google code, and (re)marketing tags (invisible graphics or code, also known as “web beacons”) are embedded in the web page. With their help, an individual cookie, i.e. a small file, is stored on the user’s device (comparable technologies may be used instead of cookies). The cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file records which websites the user has visited, which content they are interested in and which offers they have clicked on, as well as technical information about the browser and operating system, referring websites, the time of the visit and other information on the use of the online offering. The user’s IP address is also recorded. In this respect, as stated in the section on Google Analytics, the IP address is shortened within member states of the European Union or in other contracting states to the Agreement on the European Economic Area, and is only transferred in full to a Google server in the USA and shortened there in exceptional cases. The IP address is not merged with the user’s data within other Google services. Google may also combine the above information with information from other sources. When the user subsequently visits other websites, they may be shown ads tailored to their interests.
    4. Users’ data is processed pseudonymously within Google Marketing Services. This means that Google does not store and process, for example, users’ names or email addresses, but processes the relevant data on a cookie basis within pseudonymous user profiles. In other words, from Google’s perspective, the ads are not managed and displayed for a specifically identified person, but for the cookie holder, regardless of who that cookie holder is. This does not apply if a user has expressly permitted Google to process the data without this pseudonymisation. The information collected about users by Google Marketing Services is transmitted to Google and stored on Google’s servers in the USA.
    5. The Google Marketing Services we use include, among others, the online advertising program “Google AdWords”. In the case of Google AdWords, each AdWords customer receives a different “conversion cookie”. Cookies therefore cannot be tracked across the websites of AdWords customers. The information obtained with the help of the cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. AdWords customers learn the total number of users who clicked on their ad and were forwarded to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to identify users personally.
    6. We may also use “Google Tag Manager” to integrate and manage Google’s analytics and marketing services on our website.
    7. Further information on Google’s use of data for marketing purposes can be found on the overview page: https://www.google.com/policies/technologies/ads/. Google’s privacy policy is available at https://www.google.com/policies/privacy/
    8. If you wish to object to interest-based advertising by Google Marketing Services, you can use the settings and opt-out options provided by Google: https://adssettings.google.com/.
  11. Permagroup
    1. The web services of www.adisfaction-annex.ch use a corresponding web analytics tool to analyse user behaviour and to identify the IP addresses of companies for marketing purposes. Using this service means that data on user behaviour (e.g. IP address, time of access, user behaviour, browser request, etc.) is transmitted directly to the analytics servers and made available exclusively for use by www.adisfaction-annex.ch. The data collected is treated in strict confidence and is neither sold nor passed on to third parties. If you no longer wish to be identified in future, please send an email to optout@permagroup.ch.

  12. reCAPTCHA

    The reCAPTCHA function is used to distinguish whether an entry (e.g. in a contact form) is made by a human or automatically by a computer program (known as bots). This allows us to ensure the security of our websites and, in particular, to protect them against automated entries (or attacks) and spam. The processing is therefore based on our legitimate interests.

    For this purpose, reCAPTCHA analyses the behaviour of the website visitor on the basis of various characteristics. This analysis runs entirely in the background and starts automatically as soon as you visit our website. To distinguish between humans and bots, Google analyses various information, such as the IP address of the device used, the time spent on the website, the browser and operating system used, or the website visitor’s mouse movements.

    Further information on the use of the data collected by Google can be found in Google’s Privacy Policy and Terms of Service.

  13. LinkedIn

    On our websites, we use LinkedIn Marketing Solutions (“LMS”), a service provided by LinkedIn Corporation, based in the USA, or, if you are habitually resident in the European Economic Area (EEA) or in Switzerland, by LinkedIn Ireland Unlimited Company, based in Ireland (“LinkedIn”).

    LMS stores and processes information about your user behaviour on our websites. For this purpose, LMS uses cookies, among other things, which are stored locally in the cache of your web browser on the device you are using and enable your use of our websites to be analysed.

    We use LMS for marketing and optimisation purposes, in particular to analyse the use of our websites, to continuously improve individual functions and offers as well as the user experience, and to show you relevant and interesting advertising. In particular, we use the LinkedIn Insight Tag, which allows us to track conversions, retarget visitors to our website and obtain additional information about the LinkedIn members who view our ads.

    If you are logged in to the LinkedIn members’ area, LinkedIn can assign your use of our online offering to your profile. If you do not want this, you must log out of LinkedIn before visiting our websites.

    Further information on the nature, purpose and scope of the data processing can be found in LinkedIn’s Privacy Policy, its Cookie Policy and its privacy management portal. You can also object to personalised advertising (LinkedIn) by installing an opt-out cookie, regardless of whether or not you are a LinkedIn member.

  14. Social media plugins

    We use social media plugins from various social networks on our websites. These social media plugins may, for example, provide functions such as sharing website content on social networks. You can recognise the social media plugins by the logos of the respective social networks.

    If you activate a plugin by clicking the associated button, a direct connection is established with the provider’s server. As soon as you activate the plugin, the provider receives the information that you have visited our website with your IP address. If you are logged in to your social media account (e.g. Facebook) at the same time, the provider can assign your visit to our website to your user account. If you want to prevent this, you should log out before clicking on the plugin. Your visit will be assigned to your account in any case if you log in to the respective network after clicking on the plugin.

    If you are habitually resident in Switzerland or the EEA, the provider of the plugins is based in Ireland; otherwise, it is based in the USA. We have integrated plugins from the following social networks into our website:

    Meta Platforms Inc. (USA)/Meta Platforms Ireland Ltd. (Ireland): Privacy Policy
    LinkedIn Corporation (USA)/LinkedIn Ireland Unlimited Company (Ireland): Privacy Policy
    Twitter Inc. (USA)/Twitter International Company (Ireland): Privacy Policy

  15. Microsoft Clarity

    Our website uses Microsoft Clarity, a web analytics service provided by Microsoft Corporation (“Microsoft”). Microsoft Clarity allows us to analyse user behaviour on our website and to improve the user experience.

    Microsoft Clarity collects and evaluates information about how you use our website. Certain data, such as mouse movements, clicks, scrolling activity and keystrokes, may be collected and analysed in anonymised form. This information is used to optimise the usability of our website.
    Microsoft Clarity is used on the basis of our legitimate interest pursuant to Art. 6(1)(f) GDPR in order to improve our website and gain a better understanding of user behaviour.
    Please note that we have no influence over the data processing carried out by Microsoft Clarity. Microsoft processes personal data in accordance with Microsoft’s privacy policies. Further information on the data processing and your rights can be found in the Microsoft Privacy Statement.
    If you do not want your data to be collected by Microsoft Clarity, you can prevent this by activating the “Do Not Track” function in your browser or by deactivating cookies in your browser settings. Please note that we cannot accept any responsibility for data processing by Microsoft Clarity.

  16. Google Fonts

    This website uses external fonts (Google Fonts). As a result, information about which of our web pages you have visited is transmitted to the server. Google also stores the IP address of the browser on the device used by the visitor to these web pages. Further information can be found in Google’s privacy notices, which you can access here: “Your privacy and Google Fonts”, “Privacy and data collection”

  17. Content and links to other websites

    Our website may contain links to other websites that are not operated by us and to which this privacy policy does not apply. Once you click on such a link, we no longer have any influence over the processing of the data transmitted to third parties (e.g. IP address or URL), as the conduct of third parties is by its nature beyond our control. We therefore cannot accept any liability for such third-party content. The respective provider or operator of the linked pages is always responsible for their content.

    No unlawful content was recognisable at the time the links were created. However, permanent monitoring of the content of the linked pages is not reasonable without concrete indications of an infringement. If we become aware of any infringements, we will remove such links immediately.

  18. Newsletter

    1. In the following information, we explain the content of our newsletter and the procedures for registration, sending and statistical evaluation, as well as your rights to object. By subscribing to our newsletter, you agree to receive it and to the procedures described.
    2. Content of the newsletter: We only send newsletters, emails and other electronic notifications containing advertising information (hereinafter “newsletter”) with the consent of the recipients or where permitted by law. Where the content of the newsletter is specifically described when registering for it, this description is decisive for the users’ consent. Otherwise, our newsletters contain information about our products, offers, promotions and our company.
    3. Double opt-in and logging: Registration for our newsletter takes place using a double opt-in procedure. This means that after registering, you will receive an email asking you to confirm your registration. This confirmation is necessary so that nobody can register using someone else’s email address. Newsletter registrations are logged so that the registration process can be proven in accordance with legal requirements. This includes storing the time of registration and of confirmation, as well as the IP address. Changes to your data stored with the mailing service provider are also logged.
    4. Mailing service provider: The newsletter is sent using Mailchimp (The Rocket Science Group, LLC 675 Ponce de Leon Ave NE Suite 5000 Atlanta, GA 30308 USA), hereinafter referred to as the “mailing service provider”. You can view the mailing service provider’s privacy policy here:
    5. Registration data: To subscribe to the newsletter, it is sufficient to provide your email address.
    6. Statistical surveys and analyses: The newsletters contain a “web beacon”, i.e. a pixel-sized file that is retrieved from the mailing service provider’s server when the newsletter is opened. During this retrieval, technical information, such as information about your browser and your system, as well as your IP address and the time of retrieval, is collected. This information is used for the technical improvement of the services on the basis of the technical data, or of the target audiences and their reading behaviour on the basis of their retrieval locations (which can be determined using the IP address) or access times. The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our intention nor that of the mailing service provider to monitor individual users. Rather, the evaluations help us to recognise the reading habits of our users and to adapt our content to them or to send different content according to our users’ interests.
    7. The use of the mailing service provider, the statistical surveys and analyses and the logging of the registration procedure are based on our legitimate interests pursuant to Art. 6(1)(f) GDPR. Our interest lies in using a user-friendly and secure newsletter system that serves our business interests and also meets users’ expectations.
    8. Cancellation/withdrawal: You can cancel your subscription to our newsletter at any time, i.e. withdraw your consent. This also ends your consent to its being sent by the mailing service provider and to the statistical analyses. Unfortunately, it is not possible to withdraw separately from the sending by the mailing service provider or from the statistical evaluation. You will find a link to cancel the newsletter at the end of every newsletter. If users have only subscribed to the newsletter and have cancelled this subscription, their personal data will be deleted.

  19. Integration of third-party services and content

    1. Within our online offering, on the basis of our legitimate interests (i.e. our interest in the analysis, optimisation and economic operation of our online offering within the meaning of Art. 6(1)(f) GDPR), we use content or service offerings from third-party providers in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as “content”). This always requires the third-party providers of this content to receive the users’ IP address, as without the IP address they would not be able to send the content to the users’ browsers. The IP address is therefore necessary to display this content. We endeavour to use only content whose providers use the IP address solely to deliver the content. Third-party providers may also use pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring websites, the time of the visit and other information on the use of our online offering, and may also be combined with such information from other sources.
    2. The following overview lists third-party providers and their content, together with links to their privacy policies, which contain further information on data processing and, in some cases already mentioned here, options to object (opt-out):
    3. Videos on the “YouTube” platform of the third-party provider Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/.
    4. Our online offering uses functions of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time one of our pages containing LinkedIn functions is accessed, a connection to LinkedIn’s servers is established. LinkedIn is informed that you have visited our website with your IP address. If you click LinkedIn’s “Recommend” button while logged in to your LinkedIn account, LinkedIn is able to assign your visit to our website to you and your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or of its use by LinkedIn. Privacy policy: https://www.linkedin.com/legal/privacy-policy, opt-out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

  20. Rights of users

    1. Users have the right to obtain, on request and free of charge, information about the personal data we have stored about them.
    2. In addition, users have the right to have inaccurate data corrected, to have the processing of their personal data restricted and to have their personal data erased, to assert their right to data portability where applicable, and, if they believe that their data is being processed unlawfully, to lodge a complaint with the competent supervisory authority.
    3. Users may also withdraw their consent, as a rule with effect for the future.

  21. Deletion of data

    1. The data stored by us is deleted as soon as it is no longer required for its intended purpose and no statutory retention obligations prevent its deletion. Where users’ data is not deleted because it is required for other, legally permissible purposes, its processing is restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to users’ data that must be retained for reasons of commercial or tax law.
    2. In accordance with statutory requirements, data is retained for 6 years pursuant to Section 257(1) of the German Commercial Code (HGB) (commercial books, inventories, opening balance sheets, annual financial statements, business letters, accounting vouchers, etc.) and for 10 years pursuant to Section 147(1) of the German Fiscal Code (AO) (books, records, management reports, accounting vouchers, commercial and business letters, documents relevant for tax purposes, etc.).

  22. Right to object

    1. Users may object to the future processing of their personal data at any time in accordance with the statutory requirements. In particular, an objection may be made to processing for direct marketing purposes.

  23. Changes to this privacy policy

    1. We reserve the right to amend this privacy policy in order to adapt it to changes in the legal situation, or in the event of changes to the service or to the data processing. However, this only applies to statements on data processing. Where users’ consent is required, or where parts of this privacy policy contain provisions governing the contractual relationship with users, changes will only be made with the users’ consent.
    2. Users are asked to inform themselves regularly about the content of this privacy policy.

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